Kylie Cosmetics Suffer Stock Decline After Majority Stake Purchase

Kylie ‘Billionaire’ Jenner sold a majority of cosmetics company to Coty Inc. for $600 million. While the new majority owners will be in charge of marketing, Kylie will remain the face of the brand.

With the new changes to the brand, there has been a noticable decline in the company’s stock. The company has unfortuntaly lost half of its value since 2016. However, it is still on track to earn $200 million this year.

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Along with being on Kyliecosmetics.com, the brand is now sold in of 1,100 Ulta Beauty Stores.

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